Lori Chenoweth, Author at Agency LMC

Healthcare Orgs Need Marketing Strategy

It’s no secret that healthcare organizations are complex and multi-faceted. But– they still share a similar goal – guide patients through their healthcare journey and keep them engaged.

Stop Throwing Darts: Invest in Market Research

Research is a no-brainer. We all know it can help refine a marketing strategy and significantly help to understand one’s market environment. In short, it can give you a foundation or springboard.

Behind the Strategy: Barbour Behavioral Health

To showcase BCHA's rapidly expanding behavioral health department, we developed an integrated video campaign to spread the word about these specialized services now available in the community.